Hey, I’m Jonas.

This is where I ship my thoughts on topics such as marketing, health and personal growth.

Me in 10 seconds

I’m a hands-on, learning-by-doing type of person who’s always been curious and interested in technology. A problem solver with the goal of helping as many people as possible to make the most out of the web as a marketing and sales channel.


I spend my days helping clients generate and qualify leads. Often in multiple channels and through a marketing automation system.

By combining my 15+ experience within web development and conversion rate optimisation I work as a hybrid between marketing and tech.

In practice, this means that I solve problems through tasks such as:

  • Lead generation through content marketing
  • Email marketing
  • Search Engine Marketing
  • Conversion Rate Optimization

Skills and experience

  • 10+ years experience as a web developer
  • 8 years project management (5-20 FTE)
  • 5 years experience in Marketing Automation
  • Email Marketing Specialist
  • Conversion Rate Optimizer

Tools I use in my work

  • Oracle Eloqua
  • Salesforce Marketing Cloud
  • Salesforce Sales Cloud
  • Salesforce Pardot
  • Hubspot
  • WordPress
  • Google Analytics
  • Optimizely
  • Hotjar

Outside work

When I’m not in front of a screen, I like to be outdoors and in motion, spending time with family and friends. I live in Stockholm, Sweden.